Seagram’s Seven Crown – www.reaktorclub.cz
From Wikipedia, the free encyclopedia
 |
This article uses bare URLs for citations. Please consider adding full citations so that the article remains verifiable. Several templates and the Reflinks tool are available to assist in formatting. (Reflinks documentation) (December 2011) |
 Seagram’s Seven Crown American Blended Whiskey |
|
| Type | Blended whiskey |
|---|---|
| Manufacturer | Diageo |
| Proof | 80 |
| Variants | Seagram’s VO Canadian Whisky |
Seagram’s Seven Crown, otherwise known as Seagram’s Seven, is a blended American whiskey produced by Diageo under the Seagram name. Seagram‘s beverage division was acquired by Diageo, Pernod, and The Coca-Cola Company in 2000.
Seagram’s Seven is typically consumed in combination with a non-alcoholic beverage. Popular mixers include cola and lemon-lime. Seagram’s Seven with 7up is known as a 7 and 7. Seagram’s Seven has an ABV of 40%.
Sales history
Seven Crown was popular in the 1970s, but saw a decrease in success along with most whiskeys in the 1980s and 1990s when many consumers left for vodka and rum.[1] The brand sold thirty-one million cases in 1970, but only sold eight million in 1993.
See also
References
- ^ „Bookmarkable URL intermediate page“. Ehis.ebscohost.com. Retrieved 2012-03-03.
[show]
